New Dune 3 trailer shows Paul's villain turn and opens ticket sales

The sands are shifting, and Paul Atreides is not the hero we once knew. Per JoBlo, a fresh, fast-paced trailer for Dune 3 showcases the character's dark, villainous side, promising a dramatic turn for the would-be messiah.

Fans won't have to wait long to pledge their allegiance. The same footage also launched advance ticket sales, kicking off the so-called 'Dunesday' frenzy for the upcoming film.

Watch the trailer