'The Devil Wears Prada 2' fuels Milan tourism surge

Miranda Priestly is still dictating travel plans, even from a movie screen. Variety reports that the sequel to 'The Devil Wears Prada' is sending fans flocking to Milan.

Pedestrian traffic to the film's Italian locations has spiked by a whopping 18% since the movie's release in May. The sequel uses the fashion capital as a glitzy backdrop for its climactic third act.

It turns out that a little on-screen glamour is the best tourism campaign money can't buy. The city's iconic spots are now experiencing a major Miranda effect.

SKIP THE CRITICS SCORE

The Devil Wears Prada 2

Divisive

From 1,209 people in public online conversation who watched it

See what real people think of The Devil Wears Prada 2 →

57