GAMES(3h ago)
Nolan's The Odyssey film fuels surge in Assassin's Creed: Odyssey players
Looks like Christopher Nolan is giving Ubisoft's marketing team a free ride. According to IGN, the launch of Nolan's new film, 'The Odyssey', has sparked a major spike in active players for the 2018 game 'Assassin's Creed: Odyssey'.
A Ubisoft insider reportedly told the outlet that this player surge gives the company 'great ammunition' for a potential remake of the Greek-set adventure. It seems the shared name and ancient setting are proving to be a powerful, if coincidental, combo.
The news highlights how a big cultural moment for one medium can unexpectedly breathe life into another. Ubisoft is likely thrilled with the free publicity for its older title.
Sources:IGN ↗
More like this
